Four Seasons Blog

You know it when you see it.  That perfect dress or pair of earrings, those killer shoes that have your name written all over them.  Many times we buy them. Other times, either reason (I’ve got enough of those) or frugality (shaky financial forecast) wins out.  And there’s always that one item we don’t buy that we never forget.  Maybe we rushed back to the store, but it was gone.  You know the feeling.  A killer handbag that-never-was can haunt you for years. Read More

Last year, Mother’s Day retail sales increased drastically over 2010.  One reason is that the traditional summer getaway made way for the economically-necessary “stay-cation.”  Families are spending more time at home; simultaneously, Mother’s Day has enjoyed a renewed place of prominence in how we spend summer money.   Read More

As a salon owner or manager, practice my Fifty Percent Rule of business:  Half your time should be spent marketing your business.  Anything less is unacceptable and your competition will gobble you up. That’s blunt and to the point, but it’s reality.  Read More