No one likes sugar coated info right? I'm just going to be blunt with this one. If you're not utilizing email campaigns, your missin' out on sales. It's that simple.

Why is email marketing important?

  1. It allows you to stay in contact with your customers
  2. You can reach your customers in real-time. (they always have a phone on them)
  3. You can measure analytics easily
  4. Unless you have 100k contacts in your list, email marketing is super affordable
  5. Everyone uses email. Ok, not everyone, but studies show 91% of consumers utilize email.
  6. It's the #1 form of marketing right now. Yes, it even beats out social media.

Modern research says that a consumer needs to see an ad 7 to 8 times before it hits just right and they become a buyer. I'm leaking all my secrets right?

"Wait, how do I get an ad in front of my customer 7 to 8 times with no marketing budget?"

I'm so glad you asked.

  1. Basic Facebook Post
  2. Basic Instagram Post
  3. Facebook Story Post
  4. Instagram Story Post
  5. Tik Tok Post
  6. Email Campaign
  7. Text Campaign (oh you'll love this one too)
  8. In-Person Retail Signage
  9. Product Visualization (display your product/ad)
  10. In-Person Retail Signage (wait, you already said that...Is your ad posted on your storefront windows? Great. Do you have your ad posted when they first walk in? Good. Do you have it posted in the tanning room? ? Do you have your ad posted on the back of the bathroom stall door where everyone is forced to look? ? I know, you have to think outside the box here, but it works.
  11. Repeat #1
  12. Repeat #2
  13. Repeat #3
  14. Repeat #4
  15. Change the appearance of your ad and start this process all over again.

Stop making excuses! Don't turn away money. Period. For a small investment you can start email campaigns today. Here are some email management providers that I would recommend:

CONSTANT CONTACT: https://app.constantcontact.com/

OMNISEND: https://www.omnisend.com/

MAILCHIMP: https://mailchimp.com/

FS or I are not sponsored by any of these providers, boy do I wish I was. I have personally used all three of these and they are very user friendly, affordable and reliable.

"Don't have a good day, have a GREAT day." - My 8 yr old son Kingston

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