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  • How to Keep that Summer Glow During the Winter Months

    woman-blows-snow-from-gloves_largeAs winter quickly approaches, we thought you might like some tips for keeping that summer glow during the cold months. Tips like this are a great little gift (and added value) to pass onto your salon customers. With a little creativity, these tips could also be turned into an in-store display and promotion. Check out the FS Newsletter (November 22, 2019) for products perfect for this idea!

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  • It’s Holiday Time: Make a List, Check it Twice


    Novembeweb3-christmas-shopping-list-to-do-stocksyr and December can be super profitable for your salon. Plan, Plan, Plan! It is extremely beneficial to take the time to make a marketing plan and schedule for the next few weeks. Make note of planned promotions and sales, marketing for these promotions, what product is needed, when to order the product, when to advertise and where, and how to promote and display inside your salon.

    Be sure that all of your promotions and holiday sales are promoted across all platforms of social media as well as sent out in your text message programs.

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  • Back to School Marketing Ideas

    It’s that time of the year when school busesbacktoschool are running, kids have homework again, and everyone is focused on next week’s school. School is back in session! Here at Four Seasons, we understand how difficult it can be to come up with new and exciting ideas for marketing and promotions every month. So, we’re here to help! Keep reading for ideas for Marketing Themes and Promotions for the upcoming season.

    P.S. Don’t forget, your Four Seasons Account Manager can help with trendy

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  • How to Beat the Summer Blues

    dog-days-of-summerWhile summer is the season for some industries to thrive, the tanning industry is another story. JASON (July, August, September, October, November) has officially arrived. But navigating the tanning industry’s slow season doesn’t have to get you down. We have some ideas that will keep your biz afloat and help you to Beat the Summer Blues.

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